What you'll learn

  •  Examine the organizational structure, business processes, and mission and purpose of pharmaceutical and biopharmaceutical companies.

  •  Explain the decision-making processes involved in drug development and commercialization, including scientific, technological, geopolitical, and regulatory influences.

  •  Describe pricing strategies and the key factors affecting supply, demand, and access in pharmaceutical and biopharmaceutical markets.

  •  Understand the role of patents, market exclusivity, and generic entry in shaping the pharmaceutical product lifecycle.

  •  Recognize the importance of regulatory oversight in protecting patients and improving patient outcomes.

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Course description

In Inside Pharma and Biopharma Industries, led by Geoffrey Gilmartin, MD, MMSc, you will gain an insider's perspective on the organizations and multidisciplinary expertise that power pharmaceutical and biopharmaceutical innovation.

This course explores the business processes and decisions that guide the advancement of new therapies through each stage of a drug’s lifecycle, ultimately bringing them to patients. You will examine how risk assessment, portfolio and pipeline management, regulatory frameworks, and geopolitical factors influence development, commercialization, and pricing. The course also highlights the importance of safety monitoring and patient-focused strategies to enhance outcomes and experiences.

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