Course description

This intensive course focuses on giving students a robust set of analytical frameworks and tools for understanding how businesses create and sustain value. The course focuses on key strategic questions. What are the elements of a business model and how do they fit together? What financial footprints do different types of business models generate? What drives market adoption and purchase patterns, and what are the implications for investment and monetization decisions? What are the key structural, operational, and economic drivers of costs? What are the different patterns of competition and ways of building competitive advantage? How can leaders design an organizational operating system that aligns with strategy? How can a winning strategy be disrupted? Drawing on both classic and current case examples, this course is intensely interactive, with an emphasis on team-based case analysis.

Instructors

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