What you'll learn

  • Design a defined, service-driven value proposition

  • Understand sustainable pricing, the service-profit chain, and customer journeys

  • Motivate employees to deliver exceptional, mission-aligned services by leveraging operational transparency

  • Engage consumers by exploring their varied preferences and enhancing customer compatibility

  • Balance being proactive and reactive to consumer needs while understanding cost and customer satisfaction implications

  • Overcome barriers to change and adapt to new technologies, changing service competencies, and shifting customer needs

Course description

Transforming Customer Experiences will equip you with tools to develop effective service and customer experience strategies and frameworks for elevating employees, engaging consumers, and adapting to changing competitive landscapes.

Instructors

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