Digital Marketing Strategy: Data-Driven Strategies for a Modern Marketing Era

Develop a clear digital marketing strategy with actionable, data-driven frameworks your organization can use, while leveraging the power of emerging technologies to create business value.

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August 18 - August 22, 2025

$6,150

In-Person

Instructor Nicole Ames stands, talking to someone off camera, in a classroom setting.

Duration

5 days long

Pace

Instructor-led

Subject

Business

Course Language

English

Difficulty

Intermediate

Platform

Professional & Executive Development, Harvard Division of Continuing Education

Topics

Digital Marketing

Marketing

Career Development

Professional Development

Associated Schools

Harvard Division of Continuing Education

Professional & Executive Development

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Course description

Learn frameworks for designing, implementing, and managing a successful digital marketing strategy. Develop a strategic digital roadmap that meets both your customers’ needs and your business objectives.

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