Marketing Courses

Develop data-driven digital marketing strategies that combine proven marketing frameworks with AI to acquire, engage, and retain customers in this course from Harvard Business School (HBS) Online.

Close the gap between your strategic priorities and sales performance. Create company-wide alignment that boosts revenue and long-term success.

Leverage new technologies to strengthen your core business, power future growth, and protect your bottom line.

Turn ideas into viable business opportunities by learning how to evaluate markets, test assumptions, and finance new ventures. Gain practical frameworks for building and scaling a business in this course from Harvard Business School (HBS) Online.

Explore what a successful personal brand is and how to leverage yours effectively to advance your career and influence others to lead authentically in this online course from Harvard Business School (HBS) Online.

This multi-course program from Harvard Business School (HBS) Online will help you develop a digital-first mindset and learn critical skills you can use to elevate your career and advance your organization’s strategic goals.

Develop the entrepreneurial mindset and toolkit to launch products, build brands, and drive growth with limited resources while adapting to evolving market conditions in this course from Harvard Business School (HBS) Online.

Learn how founders build a go-to-market strategy from scratch

Learn how organizations create competitive advantage through strategic positioning and growth decisions with this course from Harvard Business School (HBS) Online.

Explore how digital platforms scale through network effects and learn strategies for building, managing, and competing with platform businesses in this course from Harvard Business School (HBS) Online.

Learn how to build brands that deliver maximum value to your consumers and company in this course from Harvard Business School (HBS) Online.