What you'll learn

  • Build a business-focused understanding of data science, machine learning, and generative AI

  • Understand how generative AI systems, large language models (LLMs), and prompt engineering work to apply them responsibly and effectively

  • Use LLM-powered analytical tools like Julius to explore, build, and validate data models

  • Apply unsupervised and supervised learning techniques to uncover patterns, segment data, and forecast outcomes

  • Translate data analysis into strategic business decisions

  • Design and evaluate business experiments to generate evidence-based insights

Course description

Data Science and AI for Decision Making bridges the gap between data analysis and high-stakes business decisions. You’ll apply cutting-edge AI tools through hands-on learning and build an experimentation mindset to drive measurable outcomes.

Instructors

Dorothy and Michael Hintze Professor of Business Administration

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