What you'll learn

  • Challenge existing paradigms and develop a deep understanding of how technology impacts business strategy, operations, and leadership

  • Study how innovative firms and startups redefine industries and reinvent themselves in the ever-evolving digital landscape

  • Make digital and AI transformation a key part of your organization's strategy

  • Build a more flexible organization that aligns with strategic goals

  • Understand the impact of various technologies, such as generative AI and IoT (Internet of Things) on your operations

  • Manage channel conflict and design omnichannel strategies

Course description

Technology continues to reshape industries at an unprecedented pace. As opportunities multiply for those willing to harness innovation, so do risks for those who fail to adapt.

Driving Digital and AI Strategy builds a firm foundation for leading organizational change by maximizing the potential of digital and AI (artificial intelligence) transformation. Activate your entrepreneurial spirit and leave ready to leverage technology, anticipate disruption, and lead your organization into the future.

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