What you'll learn

  • Identify the definition of long-term success for your family business

  • Take advantage of the unique competitive advantages presented by a family business structure

  • Evolve the family business to proactively address changes in the family and business

  • Manage conflict and quell disputes before they disrupt the business

  • Build trust across stakeholders (family, employees, and community)

  • Build resilience through strong governance, solid structures, succession plans, and well-defined policies

Course description

Family businesses face many of the same strategic pressures as other companies: competition, disruption, innovation, and the need to create value over time. While family ownership can create distinct advantages, it can also introduce risks related to conflict, governance, succession, and decision-making.

Leading Family Business Strategy—Virtual helps family and non-family executives harness the power of family ownership to strengthen competitive advantage, manage disruptive conflict, and build resilience across generations. Delivered in four live virtual sessions over two days, the program combines faculty-led discussion, practical frameworks, and an action planning process that helps participants translate program insights into priorities for their own business.

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