What you'll learn

  • Assess business opportunities through the lens of value creation

  • Apply the value stick, a research-based framework for strategy formulation, to key strategic decisions that companies face today

  • Master the language and tools of business strategy to contribute meaningfully to strategic conversations and your team’s success

  • Create value for customers, employees, and suppliers, often in surprising ways, that rival companies will find hard to match

  • Build sustainable success with the help of complements and network effects

Course description

Business Strategy is an online course that enables anyone to think and act strategically. You’ll learn an effective, easy-to-grasp framework that some of the world’s best companies use to create value and achieve outstanding financial performance.

Instructors

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